Better Call Saul is a spin-off of Breaking Bad, which was also created by Gilligan. Saul Goodman is living under the assumed name Gene in Omaha, Nebraska and managing a Cinnabon. That night he watches a tape of television ads made when he worked as an attorney. Then, unexpected inspiration leads him to an unconventional pursuit of potential clients. The series will track Jimmy';s transformation into Saul Goodman, the man who puts "criminal" in criminal lawyer.